The Bloomfield Center Alliance, Inc. (BCA), a non-profit organization, works with the Township of Bloomfield to promote the downtown Shopping District.

The Bloomfield Center Alliance is engaged in a number of projects and programs on behalf of the Center community, designed to attract, retain and foster business in the downtown. BCA's strategies focus on promoting the downtown and giving people a reason to come back. As part of that strategy, The BCA organizes, sponsors and hosts a number of events throughout the year that showcase the Center and the community at large. Bloomfield Center Alliance’s goal is to preserve, protect, and enhance the business improvement district and its various assets, while raising the equity value of properties and businesses.